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Playbook series 09

The Social Media Bible

Run eight social channels as one system, each with a job, its own metrics and one dashboard.

Most brands post the same thing everywhere and measure it in likes. This series treats channels like employees: each hired for a role, managed on its own numbers, automated where machines belong and human where relationships live.

Nine volumes cover the operating frame and automation stack, then Instagram, TikTok, YouTube, LinkedIn, Pinterest, X and Etsy at an advanced level, and end with a master dashboard that puts every channel on one screen you read in fifteen minutes a week.

  • 9 volumes
  • Level: Advanced
  • Social media
  • Automation
$99One payment for all nine volumes.
Instant download, each volume as a PDF.
Get Volume 01 free

Already have Volume 01? Your purchase includes Volumes 02 to 09. All sales are final once downloaded. See our Purchase Agreement.

The outcome

By the end of the series.

  • Give every channel a role and an effort budget
  • Build ManyChat DM flows that capture leads
  • Grow a YouTube library that pays for years
  • Turn LinkedIn posts into client inquiries
  • Sell your systems as digital products on Etsy
  • Read every channel on one dashboard
Who it's for

Built for doers.

For brands, creators and social media managers already posting who want to run social as a measured business channel. Assumes the basics.

  • Social media managers
  • Brands
  • Creators
  • Agencies
  • Step-by-step guidanceGo from setup to execution with clear, practical instructions.
  • Templates & promptsReady-to-use resources that save you hours.
  • Real-world examplesLearn from how it is actually done.
  • Progressive learningEach volume builds on the last, so you can go deeper.
The volumes

9 volumes. One system.

  1. 01

    The Operating Frame

    Give every channel a role and choose the automation stack behind them.

    Read the companion article

    Give each channel a role (community, discovery, authority, commerce), choose your active channels, compare the automation stack (ManyChat, Kajabi, Make, Zapier, schedulers), and set up the data spine the dashboard reads.

    Free
  2. 02

    Instagram & Meta

    Run the public reel board and the private DM board, with ManyChat capture.

    Read the companion article

    The advanced Instagram stack (reels, carousels, stories, broadcast channels, collabs, Threads), an analytics deep-read including retention curves, ManyChat DM capture flows and a weekly operating rhythm.

    Included
  3. 03

    TikTok

    Program TikTok like a network, with search, trends and TikTok Shop.

    Read the companion article

    Program TikTok like a network with series, search and a 72-hour trend protocol, read the analytics properly, automate keyword capture, and run TikTok Shop, affiliate, Lives and Spark Ads.

    Included
  4. 04

    YouTube

    Package, edit and link YouTube videos that pay for years.

    Read the companion article

    Package titles and thumbnails before filming, edit for retention, build a library of hubs and series, run a Shorts-to-long funnel, read Studio analytics, and automate comments and link architecture.

    Included
  5. 05

    LinkedIn

    Turn documents, newsletters and comments into client inquiries.

    A weekly document post, video and a newsletter for authority, a clean golden-hour and comment strategy, analytics from dwell time to deals, and a CRM handoff. No engagement bots.

    Included
  6. 06

    Pinterest

    Build a keyword system and pin production line that drives traffic for years.

    Board architecture and a keyword system from autocomplete and Trends, a fresh-pin production line, analytics that favour clicks over impressions, and an automation build that runs in two hours a month.

    Included
  7. 07

    X

    Grow on X through replies, velocity and receipts, not bait.

    A daily take, a weekly thread and receipts posts, a velocity protocol for the first thirty minutes, two daily reply rounds, analytics and monetisation, and what to automate versus never automate.

    Included
  8. 08

    Etsy

    Turn your systems into digital products and rank them on Etsy.

    Turn your systems into a digital product line, write listings field by field (title formula, thirteen tags), use Etsy Stats and a review engine, and automate social-to-shop with a Kajabi upsell.

    Included
  9. 09

    The Master Dashboard

    Build one dashboard for eight channels and read it in fifteen minutes.

    Build one dashboard for all eight channels with tabs, formulas, alerts and thresholds, then read it weekly in fifteen minutes, monthly in ninety, and rebalance the portfolio quarterly.

    Included
Start free

Read Volume 01 before you decide.

The Operating Frame: give every channel a role and choose the automation stack behind them. Free, straight to your inbox.

Woman in a striped shirt sitting on a desk looking at her phone, a laptop behind her
Series 09 · 9 volumes

All nine volumes, one payment.

One-time purchase · Yours to keep